BACK TO MAIN PROJECTS
PROJECT
This project aims to increase the Pet adoption rate in Toronto.
As well as decrease the pet surrender rate by educating buyers about the responsibility of keeping a pet before purchase.
WHY
SIMULATION
GAME
DESIGN
PROCESS
EDUCATIONAL BOOKLET
E-book form allow viewers to check more sources from internet.
Storytelling from the perspective of Toronto shelter pets.
The knowledge of pet raising is interspersed in the story.
Website Simulation Game
The game help reducing the impulse buying pets.
THE PET LAND is a small simulation game.
Audience will have a complete idea of the future pet financial and time input
PART 01
FIRST PART of this game is generating a personal pet based on players' preferences, breeds, age, gender, even adoption method are all selectable.
Expenditure changes based on different selection
Pet ID Card
PART 02
SECOND PART of this game is buying pet supplies, which is a simulated shopping list for minimum expenditure of a pet in a year. The checklist is divided into four sections: essentials, grooming, supplies and others.
In order to continually promote pet adoption. there will be Easter eggs in the game.
PART 03
THIRD PART of this game is creating a visualized daily timetable, which allow players to have a sense of time spending before they actually adopt a pet.
financial expenditure
Times of Meal, sleeping time, and exercise time are different for a different aged and sized pets.
Research
DESIGN
PROCESS
Booklet Outline
